U.S. Cheese Market by Type and Distribution Channel: Opportunity Analysis and Industry Forecast, 2020–2027,” The U.S. cheese market size was valued at $34.3 billion in 2019, and is projected to reach $45.5 billion by 2027, growing at a CAGR of 5.25% from 2020 to 2027.
Cheese is a popular dairy product consumed in the U.S. for its luscious taste and nutritional benefits. It is available in varying flavors, depending on the source of milk, aging time, production process, and cheese making technique. Increase in fast food consumption and rise in awareness among people about the health benefits of cheese have propelled the demand for cheese products. Moreover, surge in popularity of European food culture in the U.S. is the major factor that drives the U.S. cheese market growth.
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Furthermore, immigrants have the habit of carrying their culture wherever they migrate, which has a significant impact on the modern food culture of the U.S. For instance, pasta and pizza are common food consumed in the U.S. With upsurge in demand for cheese, advancements in technologies in the cheese industry have led to rapid curing of cheese. Different flavors of cheese available in the market, improvement in quality of cheese, and various other enhancements have been done to meet the demand of cheese across the U.S.
The International Organization for Standardization (ISO), Food and Drug Administration (FDA), International Dairy Foods Association, and World Health Organization (WHO) are some of the regulatory authorities operating in the U.S. are involved in performing quality checks of cheese.
However, rise in concern of people toward their health due to cheese consumption, perishable nature of cheese, and lack of proper storage facility are the key restraints of the cheese market. On the contrary, with innovation in cheese making techniques, low-fat, and low-cholesterol cheese are manufactured to meet the demands of health-conscious people, which drive the growth of the market.
On the basis of type, the market is segmented into parmesan, swiss, asiago, fontina, romano, mascarpone, gorgonzola, feta, cheddar, and others (pepper jack, mozzarella, and colby). In 2019, the cheddar cheese segment experienced the highest growth rate, accounting for more than 30.06% U.S. cheese market share, owing to its delectable taste. Moreover, increase in fast food consumption, where cheddar cheese is mostly used, is the key factor that fuels the growth of the cheddar cheese segment.
The major players analyzed in this report are Arla Foods, Associated Milk Products Inc, The Bel Group, Bletsoe Cheese, Fonterra Co-operative Food, Royal Frieslandcampina N.V, The Kraft Heinz Company, Lactalis Group, Old Fashioned Cheese Inc, and Saputo Cheese USA Inc.
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