Jul 17, 2020 1:18 AM ET
iCrowd Newswire – Jul 17, 2020
Trade promotion management software helps the companies to plan, execute, and optimize trade promotion campaigns to improve sales and revenue, thus increasing adoption of TPM software which propels the growth of the market. Trade promotion management software helps the organizations to create and track trade promotion management campaigns, provide workflows to assign and manage trade promotion tasks, monitor the performance of campaigns and promotions, identify lost opportunities and the ROI of promotions, and among others task. Thus, a wide range of benefits of TPM software are rising demand for the trade promotion management software market during the forecast period.
Trade Promotion Management Software Market report aims to provide a 360-degree view of the market in terms of cutting-edge technology, key developments, drivers, restraints and future trends with impact analysis of these trends on the market for short-term, mid-term and long-term during the forecast period.
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Market Analysis and Insights
For a clearer understanding, it is divided into several parts to cover different aspects of the market. Each area is then elaborated to help the reader comprehend the growth potential of each region and its contribution to the global market. The researchers have used primary and secondary methodologies to collate the information in the report. They have also used the same data to generate the current market scenario. This report is aimed at guiding people towards an apprehensive, better, and clearer knowledge of the market.
The report lists the major players in the regions and their respective market share on the basis of global revenue. It also explains their strategic moves in the past few years, investments in product innovation, and changes in leadership to stay ahead in the competition. This will give the reader an edge over others as a well-informed decision can be made looking at the holistic picture of the market.
Players Mentioned are-
- Accenture plc
- Anaplan, Inc.
- Blacksmith Applications, Inc.
- Comarch SA
- CPGToolBox, Inc.
- Exceedra (AFS Technologies, Inc.)
- Oracle Corporation
- SAP SE
- UpClear Inc.
The report provides a detailed overview of the industry including both qualitative and quantitative information. It provides an overview and forecast of the global Trade Promotion Management Software market based on various segments. It also provides market size and forecast estimates from the year 2017 to 2027 with respect to five major regions, namely; North America, Europe, Asia-Pacific (APAC), Middle East and Africa (MEA) and South & Central America. The Trade Promotion Management Software market by each region is later sub-segmented by respective countries and segments. The report covers the analysis and forecast of 18 countries globally along with the current trend and opportunities prevailing in the region.
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