Global Collagen Casings Market size is estimated to reach $2.9 billion by 2027, growing at a CAGR of 6.5% during the forecast period 2022-2027. Collagen casings are fabricated from connective tissues or skins of animals. These sausage skins are frequently taken into account while preparing several processed and functional foods such as beef sticks, hot dogs, frankfurters, and others. Owing to the fact that they are made from naturally occurring protein they are deemed innocuous to use and eat. As compared to natural casings, collagen casings decrease waste and save a lot of money. As a result, they are a comparatively appropriate selection for manufacturers and consumers around the globe. Besides high flexibility and uniformity which makes the overall management and packaging process more relaxed, their overall appearance and taste that they confer to the sausages have drawn the eyes of millions of consumers toward themselves. In addition to that, Collagen casings are highly versatile and suitable for making varieties of sausages and have a longer shelf life of up to 1-2 years, provided if stored in an ideal storage location (cool and dry environment). Last but not least, collagen casings can be used straight away after opening the package and do not require prior soaking. The global collagen casings market outlook is fairly positive owing to proliferating usage of ground & processed meat and dietary supplements. Nevertheless, various advantages over natural and fibrous casings including flexibility and mechanical strength, augmenting meat consumption, confrontable disposable incomes due to economic prosperity, strengthening the chain of modern distribution channels are the factors set to drive the growth of the Global Collagen Casings Market for the period 2022-2027.
Global Collagen Casings Market Segment Analysis-By Application
The Global Collagen Casings Market based on the application type can be further segmented into foods (=fresh bratwurst, breakfast pre-cooked brats, Polish sausage, wieners, and others), snack sausages, and others. The food segment held the largest share in 2021. The growth is owing to extensive usage of collagen casings in the preparation of a variety of foods. Casings extend conveniences of stable shape and size which is of utmost usefulness in the proper assessment of calorie intake. On another hand, casings help in even cooking which improves the overall mouthfeel and prevent stomach infections. Casings have become an indispensable part of kitchens as they are widely used in the preparation of fresh breakfast sausages. Similarly, the foods segment is estimated to be the fastest-growing segment with a CAGR of 7.1% over the forecast period 2022-2027. This growth is owing to the re-entry of foodservice providers into business following infection curb. Food services such as restaurants and hotels are the biggest users of casings in order to fulfill the demand for a variety of sausages such as pre-cooked, cured, and smoked. On another hand, budding demand for ground beef and other meat-associated products are providing a steady platform for the growth of casings market application in food preparation.
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Global Collagen Casings Market Segment Analysis-By Distribution Channel
The Global Collagen Casings Market based on distribution channel can be further segmented into Offline (Supermarkets/ Hypermarkets, and others), and Online platforms. The offline segment held the largest share in 2021. The growth is owing to inclusive amelioration in the infrastructure of offline retail stores. Not only in bucolic areas but physical stores accounts for the majority of sales in urban areas with full-fledged e-commerce services too. The emergence of modern retail outlets like supermarkets and convenience stores has been icing on the cake for in-person sales as due to lower time on hands, busy consumers always prefer buying everything in one big store. Nevertheless, there is still a skepticism prevailing among a major faction of the world population with regard to the quality of online purchases. As a result, consumers prefer sticking to offline medium as convenience of proper product inspection, prompt purchase, and sale assistance is there. Furthermore, the online segment is estimated to be the fastest-growing segment with a CAGR of 7.4% over the forecast period 2022-2027. This growth is owing to changing perception of people toward e-commerce platforms. COVID-19 outbreak has given every possible reason to people for making online purchases an inextricable part of their lives. Moreover, rapid developments of impoverished areas are providing enough space for e-commerce companies to commence their services with ease as better connectivity ensures an obstruction-free environment for product delivery services. Nevertheless, technological breakthrough like google maps, all-weather access to the internet has their fair share in the growth of online distribution channels.
Global Collagen Casings Market Segment Analysis-By Geography
The Global Collagen Casings Market based on Geography can be further segmented into North America, Europe, Asia-Pacific, South America, and the Rest of the World. North America held the largest share with 42% of the overall market in 2021. The growth in this segment is owing to the factors such as high living conditions due to widescale modernization. Also, owing to high purchasing power people residing in the US, Canada, and other North American countries have started including highly nutritious food in their diets. Consequently, the far-reaching consumption of meat-associated products has provided reasonable grounds for the growth of the collagen casings market. In addition to that, high health awareness has gravitated people toward casings as they extend options of evenly cooked food which eventually curb the occurrence of severe stomach infections. However, the Asia-Pacific segment is expected to be the fastest-growing segment over the forecast period 2022-2027. This growth is owing to enlarging population and heavy meat consumption. Besides, refining infrastructure, improving quality of life, and disposable incomes are ensuring a steady growth of the casings market in the respective segment.
Global Collagen Casings Market Drivers
The spiraling popularity of sausages and broadening meat consumption are Anticipated to Boost Product Demand
With the accruing spread of chronic ailments, the demand for well-cooked and nutritious foods has witnessed an astonishing surge. Sausages are referred to be a great source of micronutrients like iron and vitamin B12 which are responsible for the health of cellular components of blood. Therefore, ascribing to its protein-rich nature, meat (with beef, pork, and chicken being the most desired) has found its way into the diets of billions of people throughout the globe. Beef and pork-associated sausages are an indispensable part of households in America. According to a statistic based on an NHCS survey, in 2020 more than 13 million people in the U.S. consumed over 4 pounds (per person) of sausages. Similarly, Germany consumes over 1.5 million tonnes annually. The overall sausage consumption is likely to proliferate as Asia-Pacific has jumped on the bandwagon.
Amending infrastructure and disposable incomes in the developing world are Expected to Boost Product Demand
The refining infrastructure in developing countries like India, China, Indonesia, and others is conferring better platforms for making purchases. For Instance, the emergence of supermarkets has revolutionized the buying behavior of millions of consumers worldwide as these modern retail facilities extend the one-stop solution. On another hand, speedy digitalization and globalization have ensured an adequate amount of means through which people can earn a steady stream of income. As a result, the disposable incomes of people have ascended to a point where consumers do not have to think twice before making a purchase. For instance, in 2021, Bangladesh’s GDP per capita (PPP terms) was revolving around $5,733 whereas, Indian GDP per capita (PPP terms) was $7,319. As the figures are anticipated to expand in foreseeable future, there will be a more conducive environment for the growth of the global casings market.
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Global Collagen Casings Market Challenges
Intensifying voices for animal welfare, hampered supply, and plastic casings emergence are Anticipated to Hamper Market Growth
According to Cause IQ, currently, there are 45,836 animal organizations in the United States. Combined, these animal organizations employ 139,527 people, earn more than $12 billion in revenue each year, and have assets of $28 billion. Sausage Casings do not come into existence out of thin air, millions of animals worldwide are slaughtered for their intestines and hides. As a result, many prominent organizations like PETA and World Animal Protection voicing against animal atrocities that are being committed. Moreover, the entry of plastic and cellulose casings in the market is anticipated to be a big challenge in front of the global collagen casings market. In addition to that, strangled production activities attributable to the COVID-19 outbreak have an adverse impact on the steady growth of the respective market.
Global Collagen Casings Industry Outlook
Product launches, mergers and acquisitions, joint ventures, and geographical expansions are key strategies adopted by players in the Global Collagen Casings Market. Key companies of this market are-
Oversea Casings Company
Weschenfelder Direct Ltd
February 2, 2022, China-based software company Infobird (a firm known for its customer engagement solutions which are powered with artificial intelligence) publicized that it has successfully reached a collaboration agreement with the Shanghai, China-based subsidiary of Nippi Collagen (leading player in collagen casings market). The cooperation aimed at boosting sales of the company with the help of digital marketing.
December 19, 2019, Spain-based casings manufacturer company “Viscofan” announced that it has successfully acquired the casings business from Japan-based company “Nitta Gelatin.” In order to bring the transaction to a close Viscofan made a payment worth $13.5 million. The transaction strengthens Viscofan’s casings production portfolio in North America.
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Geographically, the North America Collagen Casings Market accounted for the highest revenue share in 2021. However, Asia-Pacific is poised to dominate the market over the period 2022-2027.
Growing demand due to the versatile nature of such sausage skins and massive push on research and developmental activities is said to be a pre-eminent driver driving the growth of the Global Collagen Casings Market. Rising voices for welfare and ethical treatment of animals, unstable supply chain due to virus outbreaks, and easy availability of plastic casings are the factors said to reduce the market growth.
Detailed analysis on the Strength, Weaknesses, and Opportunities of the prominent players operating in the market will be provided in the Global Collagen Casings Market report.
A. Processed Poultry & Meat Market
B. Collagen Market
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