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Engineered Advisory Enters the Metaverse

New Metaverse Site Is Now Live, Unveiled at August 2 Conference

WEST PALM BEACH, FL – August 2, 2022 – Engineered Advisory (EA), the umbrella holding company of  Engineered Tax Services, Inc. (ETS), the country’s largest licensed tax credits and incentives advisory firm, is announcing that its new metaverse building is now live. The virtual metaverse building was unveiled at EA’s HABU Accelerator Conference, held at the Renaissance Dallas at Plano Legacy West Hotel in Plano, TX on August 2-3. The company is entering the metaverse as a new way for its CPA partners to interact with clients and prospects going forward, joining major corporations in investing in a virtual future.

Earlier this year, Julio Gonzalez, Engineered Advisory’s founder and CEO, purchased virtual land in Decentraland, and he has developed a metaverse “building” where EA’s CPA partners can meet clients and where CPAs and clients can access expert tax knowledge in the fields of crypto, bitcoin, blockchain, and tokenization.

“We have seen the future, and it’s in the metaverse!” said Julio. “We in the accounting profession realize this is the way to reach the customers of tomorrow. As technology evolves, today’s consumers want to interact with businesses using the latest high-tech advances—and the metaverse is the wave of the future. New York CPA firm Prager Metis has already developed a metaverse site, and Big 4 accounting giant PricewaterhouseCoopers is also entering the space.”

As a sign of the metaverse’s growing adoption by corporate America, Julio cited the fact that corporate giants Apple, Microsoft, Amazon, and Snapchat are enthusiastically joining the metaverse gold rush; four banks are developing metaverse facilities (JP Morgan Chase, HSBC, American Express, and Zelf); and according to Forbes, “SoftBank announced in late November 2021 that it was investing $150 million in a South Korean metaverse platform.”

In Engineered Advisory’s new live, metaverse building, customers can interact with EA’s CPA partners, participate in presentations, and otherwise deal with CPAs in a very similar manner than they would in an in-person meeting—but inhabiting avatars, of course.

“With the pandemic, people are tired of Zoom calls as a way of interacting with each other,” Julio added. “The metaverse is attracting people of all ages—and not just young people—and I think customers are looking for fun ways to deal with the business community. The metaverse fits the bill perfectly, and we view it as a major component of our pathway to future, sustained growth.”

About Engineered Advisory

Engineered Advisory is the umbrella holding company, led by Julio Gonzalez, that includes Engineered Tax Services, Inc., the only licensed engineering firm providing specialty tax services to CPA firms and their clients; The Growth Partnership, a professional services coaching and advisory firm; and ABLE, which specializes in CRM for the accounting industry. Engineered Advisory is headquartered at 303 Evernia Street #300, West Palm Beach, FL 33401.



Daniel Plant, +1-800-236-6519

[email protected]

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