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ALM & Calibrate Legal Launch Bi-Annual Survey Analyzing Law Firm Marketing & Business Development Compensation

Law Firm Revenue Enabler Compensation 2022 Survey Provides Insight for the Legal Industry & Highlights Continued Compensation Disparity Between Genders in C-Level Roles

New York, NY – February 23, 2022 ALM Intelligence, in collaboration with Calibrate Legal, is conducting the bi-annual compensation study, Law Firm Revenue Enabler Compensation Survey, focused on Legal Marketing, Business Development, and Communications roles within North American law firms. The data collected through this survey is utilized industry-wide as a key benchmark for compensation and provides analysis and intelligence on trends in law firm marketing and business development departments.
Participation this year is of critical importance as the competition for talent is at an all-time high and current compensation data is key to successful hiring and retention. The survey will take no more than 8 minutes to complete and the deadline for participation is  April 1st, 2022.
“While the unprecedented demand for legal talent is well documented, equally as important are the business professionals that enable and drive revenue retention, generation, and strategy,” said Patrick Fuller, Vice President and General Manager of ALM Intelligence. “Through our partnership with Calibrate Legal, we can provide law firm leaders and marketing and business development professionals with the most comprehensive and detailed insight into the salary, compensation, and benefits earned by law firm revenue enablers.”
Highlights from the 2020 report included:

  • Diversity: While only 28% of marketing and business development chief/first-chair director roles are held by males, they earn an average of nearly $75,000 more than their female counterparts
  • Compensation: The average salary for marketing and business development chiefs/first-chair directors is $254,000, which is nearly a quarter more than this group’s average salary in 2018  
  • Career Path Options: 77% of the marketing and business development professionals interviewed claim their firm has not provided clear career path options
  • Job Satisfaction: While over three-quarters of marketing and business development professionals interviewed report they are content within their current role, they are concerned by the lack of advancement opportunities and the lack of sufficient support

“We are pleased to partner with ALM Legal Intelligence on this third iteration of data collection.  The results will debut at the absolute perfect timing as we are seeing unprecedented salary hikes and other perks being offered to the talent pool,” said Jennifer Johnson, CEO of Calibrate Legal. “Continuing this important benchmarking exercise will allow us to ultimately have clearer insights into current market volatility and enable law firms to truly understand the candidate market in which they’re squarely in the middle.”

To participate in this year’s survey go to: https://alm.co1.qualtrics.com/jfe/form/SV_8AO0CITqBcIIirA

About ALM Intelligence
ALM Intelligence provides proprietary data, analysis, tools, and knowledge that empower our clients to succeed. The product suite and vast data repository arm professionals with the critical business information required to make the most impactful and informed decisions possible. The exhaustive data repository and product functionality enable professionals to combat competitive challenges head-on with the confidence to remain ahead of the field. The depth of ALM Intelligence’s expertise across the benefits, insurance, consulting, and legal industries provide a broad spectrum of actionable intelligence to facilitate and execute strategy.

Visit https://www.alm.com/intelligence/ for more information.

About ALM Media, LLC
ALM, an information and intelligence company, provides customers with critical news, data, analysis, marketing solutions, and events to successfully manage the business of law. ALM serves a community of over 6 million business professionals seeking to discover, connect, and compete in highly complex industries. Please visit httpwww.alm.com for more information, and visit www.alm.com/events/ to learn about our upcoming events. Please follow us on Twitter at @ALMMedia.

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Contact Information:

Eliza Sawyer
[email protected]

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